# 7 ways AI is being used in CRMs

> Customer relationship management (CRM) platforms have become essential to modern business operations – no longer just digital address books, but intelligent systems that drive sales, marketing, and support.

- **Source:** [TechRadar](https://www.techradar.com/pro/software-services/7-ways-ai-is-being-used-in-crms?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6881fe02d2a28d420ec99dcf)
- **Published:** 2025-07-24
- **Category:** AI & Bots
- **Tags:** #being #business #crms #platforms #sales #ways #address #baked
- **Canonical:** http://localhost:4321/a/6881fe02d2a28d420ec99dcf

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_GearOpen's distilled summary. The full original article is published at TechRadar (source link above); GearOpen does not republish the source's full text._