# Websites still matter, but can't survive on their own

> A creator’s Instagram inbox used to be a beautiful mess. One minute it was quiet. The next, a product Reel pops off and they get buried in fire emojis, product questions, and a dozen “Is this still in stock?” DMs.

- **Source:** [TechRadar](https://www.techradar.com/pro/websites-still-matter-but-cant-survive-on-their-own?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=68b0a1013bb530d27a7d98cd)
- **Published:** 2025-08-28
- **Category:** AI & Bots
- **Tags:** #matter #product #survive #websites #beautiful #buried #creator #dozen
- **Canonical:** http://localhost:4321/a/68b0a1013bb530d27a7d98cd

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_GearOpen's distilled summary. The full original article is published at TechRadar (source link above); GearOpen does not republish the source's full text._