# Apple TV+ is no more and I don’t understand why – it’s HBO Max all over again

> Apple TV+ is rebranding to Apple TV This seems to be the only change and nothing else is affected This could cause confusion as Apple already has other products called Apple TV Apple TV+ is rebranding.

- **Source:** [TechRadar](https://www.techradar.com/streaming/apple-tv-plus/apple-tv-is-no-more-and-i-dont-understand-why-its-hbo-max-all-over-again?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=68ee6deaf6722cc41286b030)
- **Published:** 2025-10-14
- **Category:** Apps
- **Tags:** #nothing #apple #called #change #rebranding #simply #understand #affected
- **Canonical:** http://localhost:4321/a/68ee6deaf6722cc41286b030

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_GearOpen's distilled summary. The full original article is published at TechRadar (source link above); GearOpen does not republish the source's full text._