# The Third Time's a Charm for Timex's Viral GMT Watch

> When Timex and The James Brand collaborated on their first project, they chose to create a unique timepiece that was not based on Timex’s existing catalog. In short, it was spectacular, and it sold out super fast.

- **Source:** [Gearpatrol](https://www.gearpatrol.com/watches/the-james-brand-x-timex-automatic-gmt-nocturne-edition/?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=68f7d49c63f8a64302711c86)
- **Published:** 2025-10-21
- **Category:** Wearables
- **Tags:** #timex #watch #charm #third #viral #based #brand #came
- **Canonical:** http://localhost:4321/a/68f7d49c63f8a64302711c86

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_GearOpen's distilled summary. The full original article is published at Gearpatrol (source link above); GearOpen does not republish the source's full text._