# Micron says it's 'trying to help consumers' in RAM crisis despite killing its Crucial brand – and PC owners have got even angrier as a result

> Micron has defended its decision to shutter the Crucial brand of consumer RAM A marketing exec said, "Our viewpoint is that we are trying to help consumers around the world.

- **Source:** [TechRadar](https://www.techradar.com/computing/memory/micron-says-its-trying-to-help-consumers-in-ram-crisis-despite-killing-its-crucial-brand-and-pc-owners-have-got-even-angrier-as-a-result?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=696835997da68199413271da)
- **Published:** 2026-01-15
- **Category:** Computers & IT
- **Tags:** #micron #brand #consumers #crucial #crisis #help #trying #angrier
- **Canonical:** http://localhost:4321/a/696835997da68199413271da

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_GearOpen's distilled summary. The full original article is published at TechRadar (source link above); GearOpen does not republish the source's full text._