# Asus just revealed big ROG gaming laptop price hikes — and they're so painful some thought they were an April Fool

> Asus has priced up its ROG Zephyrus G16 range in the UK The asking prices represent a painful hike from the last-gen laptops The entry-level model is 28% more expensive — though the GPU is one tier higher — and gamers…

- **Source:** [TechRadar](https://www.techradar.com/computing/laptops/asus-just-revealed-big-rog-gaming-laptop-price-hikes-and-theyre-so-painful-some-thought-they-were-an-april-fool?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=69ce8c9c2da9a8475e2471f3)
- **Published:** 2026-04-02
- **Category:** Computers & IT
- **Tags:** #nvidia #laptops #gaming #asus #geforce-rtx #painful #revealed #april
- **Canonical:** http://localhost:4321/a/69ce8c9c2da9a8475e2471f3

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_GearOpen's distilled summary. The full original article is published at TechRadar (source link above); GearOpen does not republish the source's full text._