# Letting go of plastic packaging is harder than it sounds, with Disney explaining: “The biggest challenge was presentation” in its Princess doll redesign.

> When most people think of the latest action figure or doll from Disney, they’re probably focused on the pose, the included accessories, or deciding which one to bring home — or add to cart.

- **Source:** [TechRadar](https://www.techradar.com/streaming/entertainment/letting-go-of-plastic-packaging-is-harder-than-it-sounds-with-disney-explaining-the-biggest-challenge-was-presentation-in-its-princess-doll-redesign?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=69ebe2694b51dde56066c803)
- **Published:** 2026-04-24
- **Category:** Apps
- **Tags:** #disney #biggest #doll #challenge #explaining #harder #letting #packaging
- **Canonical:** http://localhost:4321/a/69ebe2694b51dde56066c803

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_GearOpen's distilled summary. The full original article is published at TechRadar (source link above); GearOpen does not republish the source's full text._