# EA exec says AI has helped drive 'a real rise of creativity' at its studios

> Electronic Arts' president of enterprise development Laura Miele says the rise of artificial intelligence in game development can bring about "a real rise in creativity" by removing tedious grunt work and enabling…

- **Source:** [Pcgamer](https://www.pcgamer.com/software/ai/ea-exec-says-ai-has-helped-drive-a-real-rise-of-creativity-at-its-studios/?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6a3ad07128abce6d4ad326e1)
- **Published:** 2026-06-23
- **Category:** Gaming
- **Tags:** #ai
- **Canonical:** http://localhost:4321/a/6a3ad07128abce6d4ad326e1

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_GearOpen's distilled summary. The full original article is published at Pcgamer (source link above); GearOpen does not republish the source's full text._