# The AI tokenmaxxing party is crashing over spiraling costs — leaked consulting firm audio suggests no one is sure how to measure AI effectiveness

> The era of AI tokenmaxxing may be well and truly over. Alongside stories of Amazon cutting its AI leaderboard and an unknown company blowing through $500 million worth of tokens in one month, leaked audio has emerged…

- **Source:** [Tom's Hardware](https://www.tomshardware.com/tech-industry/artificial-intelligence/the-ai-tokenmaxxing-party-is-crashing-over-spiraling-costs-leaked-consulting-firm-audio-suggests-no-one-is-sure-how-to-measure-ai-effectiveness?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6a3d71d2f411e3e99c5ef856)
- **Published:** 2026-06-25
- **Category:** AI & Bots
- **Tags:** #nvidia #ai
- **Canonical:** http://localhost:4321/a/6a3d71d2f411e3e99c5ef856

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_GearOpen's distilled summary. The full original article is published at Tom's Hardware (source link above); GearOpen does not republish the source's full text._