# Toyota Prius Sales Are Falling And These 2027 Updates Won't Help | Carscoops

> - Toyota has introduced the 2027 Prius and Prius Plug-in Hybrid. - Models gain dual-zone climate control and a new Inked color. - Pricing climbs $205, across the board, and starts at $28,755.

- **Source:** [Carscoops](https://www.carscoops.com/2026/07/2027-toyota-prius-updates/?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6a594bf6b9ac2d7dac6a3583)
- **Published:** 2026-07-16
- **Category:** Cars
- **Tags:** #hp
- **Canonical:** http://localhost:4321/a/6a594bf6b9ac2d7dac6a3583

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