# Ford Promised A Sub-$30K Electric Truck, The Fathom Came In At $28,350 | Carscoops

> - Ford has revealed its upcoming electric truck will be named Fathom. - It will be priced from $28,350 with pre-orders starting in early 2027. - Built on the UEV platform, it comes standard with BlueCruise tech.

- **Source:** [Carscoops](https://www.carscoops.com/2026/08/ford-fathom-pricing/?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6a74a832afd40013a6d50942)
- **Published:** 2026-08-06
- **Category:** Cars
- **Tags:** #apple #ev #windows
- **Canonical:** http://localhost:4321/a/6a74a832afd40013a6d50942

---

_GearOpen's distilled summary. The full original article is published at Carscoops (source link above); GearOpen does not republish the source's full text._