# X’s creator payouts are changing, and original content is the new currency

> X is changing the rules for creators yet again. This time, the platform wants to put less emphasis on simply generating engagement and more on actually making something original.

- **Source:** [Digital Trends](https://www.digitaltrends.com/social-media/xs-creator-payouts-are-changing-and-original-content-is-the-new-currency/?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6a78ef7f08f09fa96a282f6b)
- **Published:** 2026-08-09
- **Category:** Gaming
- **Tags:** #original #changing #content #creator #currency #payouts #actually #called
- **Canonical:** http://localhost:4321/a/6a78ef7f08f09fa96a282f6b

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_GearOpen's distilled summary. The full original article is published at Digital Trends (source link above); GearOpen does not republish the source's full text._