# Vurt wants you to look at vertical videos as a genre of their own

> From Disney Plus to HBO Max, almost every major established streaming service is experimenting with ways to get into vertical content.

- **Source:** [The Verge](https://www.theverge.com/entertainment/1008720/vurt-microdramas-verticals-interview-hilmon-sorey?utm_source=gearopen.com&utm_medium=referral&utm_campaign=feed&utm_content=6acbaaed8632a83d0f51bcee)
- **Published:** 2026-10-11
- **Category:** Phones
- **Tags:** #apple #ai #android
- **Canonical:** http://localhost:4321/a/6acbaaed8632a83d0f51bcee

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_GearOpen's distilled summary. The full original article is published at The Verge (source link above); GearOpen does not republish the source's full text._