‘We see Fitness as a long-term investment and another way to make Spotify more valuable’: The mind behind Spotify’s new Fitness ecosystem on how to make the most of the platform’s new workout tools, and why it was a ‘natural extension’ for the streaming giant
Spotify has always found ways to branch out beyond music, now the platform is a hub for all-things audiobooks and podcasts. So what do you do when you’ve got every audio format under your belt?
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